12-Month Trade Show Planning

Most trade show planning starts too late. Start with move-in day, then work backward to secure the right booth design, builder, fabrication, and logistics on time.
Exhibiting Globally and What Changes

Ask any exhibitor who’s built booths on more than one continent, and they’ll tell you the same thing: the design brief is rarely the hard part. What actually trips up first-time international exhibitors is everything around the design